P.L.A.N. Website

Mais informações

ATM (PE1)

por Darren Smith

BuilderAll Made Easy

por Anthony Gardiner

OutilsPourSupportNumerique

por Eric Madec

Porsche AG

por Juan Sebastian Higuera

P.L.A.N. Website

NAVIGATION visitor experience

search box

make pages easy to find

side menus with nesting

top/side menu on every page

map out your website

LANDSCAPE website features

BACK-END

caching

SSL certificate

SEO

FRONT-END

FAQ page

social media links

share buttons

contact information

map and directions

blog

photo/video gallery

e-commerce

payment processing

shopping cart

lead magnet

email list

AESTHETICS look and feel

visit competitors’ websites

mood

A digital collage or group of elements that help define the direction of a website. A creative brief with visual and UI elements of the website.

Not a mock-up, which is a more concrete version of a website that is only a few steps away from going live.

Elements to include:

• Images
• Fonts
• Colors
• Graphics
• Patterns
• Grids
• Screenshots of other websites (as examples of UI)
• Basic text (not fonts, but rather the words you might use for headlines, dropdown menus, and links)
• Layout

See my mood board suggestion here:

themes

fonts

colors

responsive design

top content

front and center on the screen

quality graphics

not too many

match content and message

easy-to-read site

basic font readable on all browsers

consider target demographics

PREPARE target audience/website tone/goals

organize information

set tone

casual

formal

target audience

Goal

online brochure

sell products

generate leads

Target Market?