SEM - TODO

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Architecture

TTD

KW TTD - Bucket

FSE/OTA

TravelAlerts

INTENT

Marin

Ads

Promo

Ongoing

USP

Revalidate Architect.

Lean the Account

country w/o budget

Kw TTD

Bug Correction

SiteLinks

Dyn. Dest URL

Optimisation Rules

Marin Tracker

BluKai

Intra Day Bid Monitor

Forecasting

May 30th

Marin Connect

Brand Overhaul

New DataFeed

Retaging

Google

MCC Retag

AC Account Kw's Leaning

May 15th

Competitors

Translation

USA

RLSA

Q3

SCA

Website

Tag

Business popup link in Booking Engine

Analytics

Questions

Mediaplex

View-Through Attribution

Worldmedia is doing it?

Conversion PIxel

Process

DataWarehouse

Booking-Info

Concluded or action?

May 2

AC

E-Com

Monthly (SEM)

Weekly

Template

Subtopic

Brand Performance Tab

Not route but Ad-Group Lvl

Set incrtemental on unique tab

Avg Price per booking

Layer In %succes KPI OverWeek & Over Yearly goal

AOPP

AOPB

Cpp

Performance review

April 25th

Mark-Com

Monthly (SEM+DISPLAY)

Executive Summary

6Th Freedom

Int

Can - INT

Domestic

QBR

April 30th

KissMetrics

C3

Domo

Opportunities

Learning

Reports

Optimisation

Training

Client Training

Q2