Категории: Все - awareness - change - motivation - impact

по Glenn Katz 4 лет назад

217

2.B.2.1 Understanding User's Emotional Journey

The process of understanding and facilitating change involves guiding individuals through several critical stages. Initially, one must question their desire to change, considering the genuine motivation behind it.

2.B.2.1 Understanding User's Emotional Journey

CEE 176G/276G Understanding Your User's Emotional Journey

Choosing to Change The 5 Stages

I Do
Am I ACTIVELY changing?
I Will
Am I COMMITED to change?
I Can
Am I ABLE to change?
I Want
Do I WANT to change?
I Am
Am I AWARE?

Example

How could we motivate change?
Disincentives
Incentives
How do you feel?
What would you be willing to change?
What could you change?
What's Your Ecological Footprint?
Which factors have the biggest impact on your ecological footprint?
https://www.footprintcalculator.org