类别 全部 - estrategias - diferenciación - conexión - fundadores

作者:Evelyn Rodriguez 4 年以前

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CASO STARBUCK

CASO STARBUCK

CASO STARBUCK

The part of speech is a category to which a word is assigned according to its syntactic functions. In English the main parts of speech are noun, pronoun, adjective, determiner, verb, adverb, preposition, conjunction, and interjection.

¿EN CUANTOS PAÍSES HACE PRESENCIA STARBUCK?

A conjunction is a word like 'if' 'but' or 'and' which is used to connect sentences or clauses together.

Tiendas 29.865.
En 77 países.

Subordinating conjunctions are conjunctions that are used at the beginning of subordinate clauses. Some examples of these conjunctions are: although, after, before, because, how, if, once, since, so that, until, unless, when etc.

Although it was raining, I went out.

¿QUIENES LA CREARON ?

A preposition is one of the most exciting parts of grammar. A preposition is used to describe the location of something in relation to something else.

Los tres inspirados por el cafetero Alfred Peet.

Participle preposition consists of words that end in “ing”.

regarding, barring, concerning, considering, etc.
Gordon Bowker

When a preposition consists of more than one word, it is called double preposition.

into, within, upto etc.
Zev Siegel

Compound preposition consists of two or more words.

on behalf of, according to, in front of, from across, etc.
Jerry Baldwin

When a preposition consists of one word it is called single or simple preposition.

in, at, on, to for, of, from, up, after, over, under, with, etc.

¿DÓNDE SE CREÓ?

An interjection is used to express emotion in a sentence.

Think of other interjections!

Starbucks abrió su primera tienda de venta de granos y maquinas para el café ubicada en la Av. Western en Seattle, Washington en el año 1971 y 1976.

EL ORIGEN DE STARBUCKS

An adverb is used to describe a verb, but it can also describe an adjective or another adverb.

Adverbs normally help paint a fuller picture by describing how something happens.

Starbucks se fundó en el año 1971, y en ese tiempo contaba con sólo seis locales, sólo café molido y para llevar, no expendían bebidas.
A lot, Little, Much

¿QUIÉN ES STARBUCK?

A numeral is a word or phrase that describes a numerical quantity.

Some theories of grammar use the word 'numeral' to refer to cardinal numbers that act as a determiner to specify the quantity of a noun, for example the 'two' in 'two hats'.

Proporciona servicios de excelencia que satisfagan las necesidades de sus clientes.
One, two..
Es una empresa proveedora que brinda variedad de café de alta calidad.
First, second..

FUENTES

An article is a word used to modify a noun, which is a person, place, object, or idea. Technically, an article is an adjective, which is any word that modifies a noun.

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Indefinite articles are the words 'a' and 'an.' Each of these articles is used to refer to a noun, but the noun being referred to is not a specific person, place, object, or idea. It can be any noun from a group of nouns.

A car in the parking lot.
VIDEO

It refers directly to a specific noun or groups of nouns.

The breakfast on my plate.

LOS 6 PRINCIPIOS FUNDAMENTALES QUE AYUDAN A MEDIR LAS DECISIONES EN STARBUCK.

A pronoun is a word that can be used in place of a noun, typically after the noun itself has already been stated.

Reconocer que la inversión o esfuerzo realizado es esencial para nuestro éxito en el futuro.

Interrogative pronouns are used in questions. Although they are classified as pronouns, it is not easy to see how they replace nouns. Who, which, what, where, and how are all interrogative pronouns.

Which, Who
Contribuir positivamente a nuestras comunidades y a nuestro entorno.

Reciprocal pronouns are used for actions or feelings that are reciprocated. The reciprocal pronouns are each other and one another.

Each other, one another
Desarrollar clientes satisfechos en todo momento.

A reflexive pronoun ends with ...self or ...selves and refers to another noun or pronoun in the sentence (usually the subject of the sentence). The reflexive pronouns are myself, yourself, herself, himself, itself, ourselves, yourselves, and themselves.

Itself, Himself
Aplicar las normas más exigentes de excelencia en la compra y presentación de nuestro café.

Demonstrative pronouns are used to demonstrate (or indicate). This, that, these, and those are all demonstrative pronouns.

This, These
Aceptar la variedad como componente esencial de nuestro modo de hacer negocios.

Possessive pronouns are used to show possession. The possessive pronouns are mine, yours, his, hers, ours, and theirs.

His, Your
Obtener un magnifico entorno de trabajo, respecto y dignidad entre los miembros de la empresa.

The personal pronouns are I, you, he, she, it, we, they. More often than not (but certainly not always), they replace nouns representing people.

He, They

ESTRATEGIAS DE STARBUCK .- La estrategia de Starbucks ha conseguido que su público considere la venta de café, no como un producto, sino como un servicio.

A noun is defined as a person, place, thing or idea. Proper nouns always begin with a capital letter. Common nouns, which are general words, such as 'cars,' are not capitalized.

Utiliza un sistema de atención u orientación al cliente.

Compound nouns are words where two nouns have been stuck together to make a new noun. Compound nouns should be written as one word, without a hyphen.

Candlestick
Utiliza el valor añadido para diferenciarse de su competencia.

A noun which refers to a group of things/people.

Family, Class
Estudia el buyer persona.

Countable nouns are nouns that can be counted, even if the number might be extraordinarily high.

Uncountable nouns are nouns that come in a state or quantity which is impossible to count; liquids are uncountable, as are things which act
like liquids.

Cats, Rain
Crear una conexión emocional con el cliente.

Proper nouns are the names of specific people or places. They should always begin with a capital letter.

rear una conexión emocional con el cliente
Mary, Paris

¿POR QUÉ TRIUNFÓ STARBUCK?

A verb is an action word or 'doing' word that signifies movement in some way.

Starbucks anunció que iba a sacar su nueva bebida y que solo estaría disponible en algunas de sus tiendas de Estados Unidos, México y Cánada. Pero no solo eso, había un stock determinado por tienda que al acabarse, se dejaría de vender. Y esta promoción avivó todas las redes sociales e hizo que Starbucks y su #UnicornFrapuccino se convirtieran en trending topic mundial.

A participle is a verb form that can be used as an adjective or to create a verb tense. There are two types of participles: Present participle (ending -ing) and Past participle (usually ending -ed, -d, -t, -en, or -n).

The winning athlete gets a trophy.
Volvió a acertar con su estrategia de marketing. Contenido emocional en una promoción única y limitada. Ahí estaba el truco de Unicorn Frapuccino.

A modal is a type of auxiliary (helping) verb that is used to express: ability, possibility, permission or obligation. The main modal verbs in the English language are: can, could, may, might, must, shall, should, will, would.

Create sentences

I might go to the park if I get my homework done.