WHAT ARE THE 7 VS OF THE BIG DATA?

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What is Big data? big data is larger, more complex data sets, especially from new data sources.

7 Characteristics

VOLUME OF BIG DATA

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Refers to the size of the data sets that need to beanalyzed and processed, which are now frequently larger than terabytes and petabytes.

Example

All credit card transactions on a day within Europe

All credit card transactions on a day within Europe

VARIETY OF BIG DATA

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Variety makes Big Data really big. Big Data comes from a great variety of sources and generally is one out of three types: structured, semi structured and unstructured data.

Example

CCTV audio and video files that are generated at various locations in a city

CCTV audio and video files that are generated at various locations in a city

VISUALIZATION

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Visualization is critical in today’s world. Using charts and graphs to visualize large amounts of complex data is much more effective in conveying meaning than spreadsheets and reports chock-full of numbers and formulas.

Example

Charts and graphs

Charts and graphs

VALUE OF BIG DATA

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A large amount of data often has valuable information, how to achieve that value efficiently is a daily challenge.

Subtopic

Subtopic

VERACITY OF BIG DATA

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Veracity refers to the quality of the data that is being analyzed. High veracity data has many records that are valuable to analyze and that contribute in a meaningful way to the overall results.

Example

Data from a medical experiment or trial

Data from a medical experiment or trial

VELOCITY

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Velocity represents the speed at which data is processed and becomes accessible.

Today, if delivery is not real-time, it´s usually not fast enough

Today, if delivery is not real-time, it´s usually not fast enough

VELOCITY OF BIG DATA

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Refers to the speed with which data is generated. High velocity data is generated with such a pace that it requires distinct (distributed) processing techniques.

Example

Twitter, Facebook and Instagram posts or messages

Twitter, Facebook and Instagram posts or messages