Computer Games Motivation

PLAYERS

OFFLINE

ONLINE

USER TYPE

SERIOUS

CASUAL

HARDCORE

Subtopic

Games

Platform

TABLET

LAPTOP

PC

MOBILE PHONE

NINTENDO DS

NINTENDO WII

PS3

XBOX

PSP

Genre

co-op

RPG

MMO

Racing

Simulation

Action

FPS

Strategy

Factors: AFFECTING POSSIBLE DATA

Experience

Competition

social interaction

fitness

Achievement

relaxation

fun

Motivation

EXERCISE

RELAXATION

GOALS

HAPPINESS

CO-OPERATION

LEARNING

GENDER

COMPETITION

MASTERY

FANTASY

ADDICTION

Factors

r

POSSIBLE TARGET AUDIENCE

Online/offline

Age

platform

genre

single/multiple player

level

User